Google Analytics 101 | Presented by IndyAMA and The B2B Marketers

Are you getting actionable data from your Google analytics? Or do your eyes glaze over at the sight of your ever-changing dashboard? Learn how to cut through the clutter and leverage analytics for your business. Join the IndyAMA and The B2B Marketers of Indiana at a special breakfast seminar on April 20 in downtown Indianapolis. This seminar will help you understand how to use Google analytics for successful marketing efforts.

Registration is available on Eventbrite.

See you there!

GOOGLE ANALYTICS 101 An Everything Bagel with Light, Plain Cream Cheese Using Google Analytics for Successful Marketing Campaigns

Think about an everything bagel. Do you even really know what goes on an everything bagel? If your answer to that question is yes, A) you're a liar and B) stop lying. Google Analytics is like an everything bagel in the fact that there are so many different layers of complexity (flavors, textures, smells and data) and no one REALLY knows it all. The question is, do you really need to? We are going to throw some light, plain cream cheese onto that bagel and simplify Analytics, really get down to what you need to know to start your journey through Analytics and get on your way to running more successful marketing campaigns for your business.


Nate Torvik, Marketing Director, Site Strategics

Nate Torvik is the Marketing Director at Site Strategics. He has been at Site Strategics for almost two years and has helped grow the company from the six to eight people when he started to a more robust 13 today. He spends a lot of his time on a volleyball court, whether it is coaching his club team or supporting his wife's team at Westfield High School. He is married, lives in Fishers, has one dog and one cat, and tries to enjoy the time he has outside of work with his family and friends. If you really want to get on his good side, you'll bring up some of his favorite sports teams, offer him a bottle of his favorite whiskey, or take him to a new brewery. Really, he's easy to please.

Seminar agenda:

8:00AM - Registration, coffee and bagels 8:30AM - Presentation from Nate Torvik of Site Strategics 9:00AM - Q&A 9:30AM - Conclude formal Q&A, open room for networking, coffee, and informal discussion 10:00AM - Event concludes

Please note: A light breakfast and coffee will be provided for this event.

Registration is available on Eventbrite.

Katie Gilmore